My First Time |
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It's not all that often I find myself in the Jordan Creek area of West Des Moines. I found myself on that side of town to buy a gift at Things Remembered. When I realized the new Aldi was just a few blocks away, I had to stop. I love my Urbandale Aldi; however, it's always crowded. It doesn't matter what time of day or day of the week you go - it's always a game of bumper carts. This new Aldi on Mills Civic by the Walmart and Trader Joe's just opened in December. I'm not sure the secret is out yet because it was dead. There were maybe a handful of other shoppers taking advantages of Aldi's ultra low prices.
The outside of the store looks very nice. I'm sure the grocer had to agree to maintain the "look" of all Jordan Creek stores. You can see the medical clinic in the background that fits the look too. The inside isn't much bigger though - except for the wine selection, and you can never have a wine section that's too big. And yes, Aldi wine is actually pretty good for $3-$10 a bottle. Most of the items are in the same place as the Urbandale store that I know like the back of my hand. The aisles are a touch wider, everything is on shelves and not the wooden pallets like other Aldi locations, and the ceilings are higher and vaulted. It felt bigger too with just six shoppers compared to the 20-30 I'm used to maneuvering around. I even asked the cashier if this was a slow time (Friday at noon) or if the word hadn't gotten out yet. He said they are steadily getting more customers and that the manager of the Urbandale Aldi has already noticed reduced sales. I wonder if Jordan Creek shoppers think they are too hoity-toity to shop at Aldi or if they will give it a shot and realize they can save enough money on groceries to go buy that new dres
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